© 2019 by Desafía

The Floor

4/F - Spaces
Lee Gardens Three 

1 Sunning Road,
Causeway Bay


The Floor
TASE building
2 Ahuzat Bayit str. 
Tel Aviv, Israel

Immersion Program

The Desafía Tel Aviv Immersion Program enables companies to acquire the right tools and methods to plan & execute a strategy to build a company just like it's done in Israel, the startup nation, followed by a program in Hong Kong, the gateway to scale-up to the Asian market.
We offer two tracks: one designed for CEO's and one for CTO's.

After a highly competitive selection process where less than 10% of applicants are accepted during an orientation and validation day in Madrid, you'll participate in a three-week immersion program in Tel Aviv and Hong Kong filled with activities, meetings and workshops. These include:​

Overview of Israel as a Startup nation and Hong Kong as the scale-up location and gateway to Asia

Workshops and practical exercises ranging from pitching and go-to-market strategy to fundraising

Cyber security: the know-how and perception of Israel as The Cyber nation

Mentor speed dating and networking sessions with world-class experts, executives, entrepreneurs and investors

Visits to R&D centers, hubs & accelerators in Israel & Hong Kong


After the program you'll have all the tools you need to make informed decisions and plan your next steps. 

Apply to our next Immersion Program and become part of a tight-knit community of successful entrepreneurs that will last well beyond the program through the Desafía Tel Aviv Immersion Alumni network.


Small and medium-sized technology companies that:

  1. Are based in Spain or are founded by a Spanish citizen

  2. Have traction (revenue and
    or funding)

  3. Consider the Asian market of strategic importance

  4. Have a CEO or CTO who
    is fluent in English and will attend the program





  • Madrid Orientation and Validation:

       27th of May 2019

  • Tel Aviv Program:

​       9th of June 2019 (2 weeks)

  • Hong Kong Program:

​       2nd of September 2019 (1 week)


The Desafía Tel-Aviv Immersion Program
is made possible through the generous support of our founding partners.

The Program is free.


Participants only have to cover travel, accommodation and living expenses while in Madrid, Tel Aviv and Hong Kong.

Agenda (tentative)

First Week - Tel Aviv


9:00 am - 6:00 pm


9:00 am - 7:00 pm

Overview of the Israeli Tech Ecosystem


9:00 am - 7:00 pm

Israel - The Cyber Nation


9:30 am - 7:00 pm

Visit to R&D centers


9:30 am - 6:00 pm

Visit to HUBS and accelerators

Welcome day and the Story of Israel as the "Startup Nation"

Second week - Tel Aviv


9:30 am - 7:30 pm


9:00 am - 6:00 pm

Tools day


9:00 am - 7:00 pm

Mentor speed dating


9:00 am - 7:00 pm

Improve your startup / Build new partnerships


9:00 am - 7:00 pm

Demo Day

VC & Fund raising

Third week - Hong-Kong


9:30 am - 7:00 pm


9:30 am - 6:00 pm

Startup and R&D ecosystem


9:30 am - 7:00 pm

Support from accelerators


9:30 am - 5:30 pm

Finding talent / Partners


9:30 am - 6:30 pm

Meeting investors

Intro to Hong-Kong