Israel is #1 in the World
in R&D Expenditure
as % of GDP
Israel is #2 in the world for
Cyber Security Exports
Israeli startups raised a record $6.4B in 2018
Hong Kong's stock market ranked the 3rd largest in Asia and the 5th largest in the world in terms of market capitalization.
Hong Kong is the 3rd leading global financial center
Hong Kong is the world’s freest & most service-oriented economy, with the services sector accounting for more than 90% of GDP.

DESAFIA IMMERSION PROGRAM
Bridging the gap between Spanish startups and entrepreneurs and
Tel Aviv and Hong Kong.
OUR TEAM
The Floor is an exclusive platform sourcing & developing exceptional technologies for tier-1 banks.
With a team of fintech & cyber security experts, deeply connected to the Israeli and Asian ecosystem.
OUR FOUNDING PARTNERS
Desafía is a public partnership between ICEX and red.es.
DROP US A LINE
We'd love to hear about you and your company and will be happy to answer your questions.